Founder and CEO, Second Interest (Berlin)
Michael Schumann belongs to a small group of innovators who have opened up the market for virtual worlds in Germany. For the last seven years, Schumann worked as an entrepreneur and CEO of a renowned marketing and communication agency in Berlin. Schumann initiated and manages “Second Commerce”, Europe’s premium virtual worlds network, providing a communication platform for more than 800 registered companies, and serves on the board of the German Federal Association for the Promotion of Economic Affairs and External Economic Relations (BWA).